Zach Zhang
Zach Zhang - ChairmanChairman, Leyard International

Mr. Zhang is a co-founder of Leyard, and currently serves as Chairman of the Leyard Overseas Board, and the Board of Directors of Planar System Inc. He has been the President of Leyard American Corporation, Leyard's initial North America branch, since 2014. Beginning in 2003, he held various position of Leyard Optoelectronic Company in Beijing, China, including VP purchasing, General Counsel, and General Manager. He also has served in various leadership positions at Lucent Technology and ComEd

Cindy Bai
Cindy Bai - CFOChief Financial Officer

Ms. Bai has served as the CFO and Director for Leyard Overseas Board since 2015.  Prior to joining, Cindy served as Chief Financial Officer of HBA Inc, as Vice President of Finance for Alcoa Inc. Asia, and at Motorola Inc. where for 18 years she had a variety of finance roles. Cindy obtained her Bachelor degree in Economics from Central University of Finance and Economics in China and she holds an MBA from Arizona State University. She is a certified public account in the state of Illinois.

Ryan Gray
Ryan -Gray -CFO-VPVice President and Chief Financial Officer

Mr. Gray joined the Company in 2005 and currently serves as Vice President and Chief Financial Officer of Planar, a Leyard company. Since joining in 2005, Mr. Gray has held various positions inside the Company including Director of Finance for worldwide operations, Corporate Treasurer, Vice President and Corporate Controller, and Vice President of Finance. Prior to joining Planar, Mr. Gray has held significant financial planning and analysis, business partnering and treasury positions at Sequent Computer Systems, Radisys, Merant plc and Tektronix. He has a BS in Finance from the University of Portland.

Jennifer Davis
undefinedChief Marketing Officer

Mrs. Davis leads the marketing and product strategy for Leyard International. She joined Planar in 1998 and has held a number of diverse and increasingly impactful roles in marketing, business operations, global customer service and operations.  She is a regular contributor to InfoComm All Voices, rAVe, American City Business Journals, American Marketing Association, and other industry publications.  She was awarded Stevie Award for "Female Executive of the Year" (2015). Mrs. Davis has also held senior marketing management roles at Intel Corporation and a software start-up. Mrs. Davis holds an MBA from Pepperdine University and a BS in Business Administration and History from Warner Pacific College, where she was honored as a distinguished alumni (2016).

Rob Baumgartner
Rob -Baumgartner -VP-Global -OperationsVice President, Global Operations

Mr. Baumgartner has been with the Company since July 2000 and currently serves as the Vice President of Global Operations for Leyard’s international business and Planar, a Leyard company. He has served in a variety of marketing, sales and operations roles during his tenure at Planar. Prior to joining, Mr. Baumgartner held a marketing role a LeCroy Corporation and a variety of engineering and marketing roles at Tektronix. Mr. Baumgartner received his BS in Electrical Engineering and his BS in Economics with a concentration in Marketing from the University of Pennsylvania.

Jeff Maurer
Jeff -Maurer -CIO-VPVice President and Chief Information Officer

Mr. Maurer has been with the Company since August 2007 and currently serves as the Vice President and Chief Information Officer. Prior to joining, Mr. Maurer served as the Senior Director of Information Technology at InFocus Corporation, and Project Manager at Sequent Computers. Mr. Maurer received his BS in International Business from Oregon State University, and completed his BS in Computer Science and MS in Software Engineering from Portland State University/Oregon Graduate Institute.

Samantha (Sam) Phenix
Samantha -Phenix -VP-Research -DevelopmentVice President, Research and Development

Ms. Phenix joined the Company in April 2014 and currently serves as the Vice President of Research and Development. Prior to joining, Ms. Phenix spent 13 years in a variety of engineering roles, including Director of Engineering and Site Manager for Barco’s Medical Imaging Division. More recently, she has held strategic marketing and business development roles with both Dell and Intel. Ms. Phenix holds a BS in Computer Science from the University of Ulster, Coleraine, Northern Ireland and an MBA from Concordia University.

William Geng
Gerry -Perkel -CEO-PresidentVice President, Chief Technical Officer

Mr. Geng has been Vice President of Leyard Optoelectronic Co. Ltd for 20 years and most recently worked in the overseas business group managing technical development, research, customer service, technical support, project management, quality, and research and development, overseeing all technical aspects of the company to achieve the company’s strategic business plans. Mr. Geng has a BS in Electronic Engineering from Tsinghua University and an MS in Electronic Engineering from the Chinese Academy of Science.

Adam Schmidt
Adam -Schmidt -VP-SalesVice President, Sales, North America

Mr. Schmidt joined the Company in June 2001 and currently serves as Vice President of Sales for North America. Since joining Planar, Adam has held various customer-facing positions in Customer Service, Marketing, Business Development, and Sales. Prior to joining Planar, Adam worked in Marketing at Mentor Graphics, and as a Project Manager for Washington County (OR) Land Use & Transportation. Adam has a BS in Economics and an MBA from Willamette University.

Marco Bruines
Marco Bruines  - CEO Leyard EuropeChief Executive Officer, Leyard Europe

Mr. Bruines joined the company in 2016 with responsibility for the Europe, Middle East, and Africa business for Leyard and Planar.  He held prior executive and business development roles at Barco, Inter Visual Systems, and European system integrator, SIGHT.  He lead the joint venture between Barco and Leyard in China in the early 2000s as Leyard established itself as the market leader in fine pitch LED displays.  He has studied economics and holds an MBA completed in Spain and China.


Norman Lao
Vice President, Leyard Asia

Mr. Lao joined Leyard in April, 2012 managing the Asia Pacific region, having served in sales and management positions for over 30 years in multi-national and publically-listed companies like RJ Reynolds, Hayes Modems, Imagineering (Australia), and Lighthouse Technologies.  He earned a marketing diploma from Chinese University of Hong Kong.


Mamora Miura
CEO, Leyard Japan

Mr. Miura joined Leyard in April 2014 leading the company’s business in Japan across multiple vertical segments and applications.  Prior to joining Leyard, he held product management, division management and systems engineering roles at Barco headquarters in Belgium, Hibino, and Barco Japan. He has been involved in the display business for twenty-five years and LED for over two decades.  He holds a degree from Nippon University, Department of Science and Engineering.

Orlando Custódio Filho
CEO, Leyard Brazil and Latin America

Mr. Filho joined Leyard in 2013 and manages the Latin and South American business.  Prior to joining the company, he held sales, executive, and training roles at Painéis de Led em Alta Definição (a Brazilian reseller of high definition of LED panels), Comex, and Motorola. He has a bachelor’s degree in social communication and advertising from Faculdades Opet and a Master’s of Business Administration (MBA) from ISAE/FGV.