Categories

planar-lookthru-oled-museum-banner.png
May 25, 2016

Headsetlessness

People love the idea of virtual reality, but may object to strapping a phone to their nose.  So, how can you get that augmented reality look without awkward (and unsanitary) headsets obscuring customers’ view of your live product? Planar® LookThru™, of course! It’s headset free. It’s available today. Content is easy to create in a standard resolution.  It’s never been easier.

LookThru , design innovation , virtual reality

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Apr 07, 2016

The Truth about the "Wow Factor"

“Wow” is something you get once. You don’t get it the second time. Repeat visitors can get bored and tune out the thing that originally stopped them in their tracks. Every brand and retailer wants a “Wow” effect in their space. And that is less about the installation (although a large scale or uniquely shaped installation with great visual performance is critical) and more about the long-term content strategy.

LookThru , planar lookthru , innovation , design innovation