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Jun 05, 2019

Transparent OLED Displays Offer New Medium for Digital Content Applications

As the sheer amount of digital surface continues to grow, advertisers, marketers and endusers are seeking new approaches in order to stand out in an increasingly busy electronic landscape. Likewise, designers are eager for new mediums of creativity that offer imaginative ways to present digital content and engage audiences. A new option that is available includes transparent OLED (organic light emitting diode) displays—an innovation in digital signage where dynamic content is transmitted onto a transparent surface, allowing people to view what is shown on the display while still being able to see through it. This allows designers to overlay digital More…

OLED , Transparent OLED , LookThru , Planar LookThru

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May 25, 2016

Headsetlessness

People love the idea of virtual reality, but may object to strapping a phone to their nose.  So, how can you get that augmented reality look without awkward (and unsanitary) headsets obscuring customers’ view of your live product? Planar® LookThru™, of course! It’s headset free. It’s available today. Content is easy to create in a standard resolution.  It’s never been easier.

LookThru , design innovation , virtual reality

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Apr 07, 2016

The Truth about the "Wow Factor"

“Wow” is something you get once. You don’t get it the second time. Repeat visitors can get bored and tune out the thing that originally stopped them in their tracks. Every brand and retailer wants a “Wow” effect in their space. And that is less about the installation (although a large scale or uniquely shaped installation with great visual performance is critical) and more about the long-term content strategy.

LookThru , planar lookthru , innovation , design innovation

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Nov 17, 2015

Black is Clear and other Design Considerations for Transparent OLED Displays

Getting the most out of technology often requires learning some new techniques and ideas. When photography was first invented, people would need to stand still for minutes to capture a portrait instead of the hours it took for a painter. When moving pictures were new, actors had to learn how to emote for the camera without using any words or sounds. When color movies first came along, directors had to begin thinking about palettes and hues and saturation. The Planar® LookThru™ OLED transparent display brings the same type of challenges along with its exciting new possibilities. Black is Clear What makes a transparent display unique is, of course, More…

transparent , OLED , LookThru

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Nov 09, 2015

Introducing Transparent OLED Displays

On November 5, 2015, Planar Systems became the first company in the world to sell a transparent OLED display.  The LookThru™ line from Planar has already shown our industry-leading transparent displays with LCDs, but due to the limitations of that technology – namely requiring backlights – sizes and installation options were limited. With the new Planar LookThru OLED (Organic Light Emitting Diode) transparent display technology, the screen emits its own light allowing for free-standing installations that don’t require any sort of backlight or enclosure to provide a full-HD, yet transparent display. From Sci-Fi to Reality Movies and TV shows have More…

LookThru , OLED